Willow Merchant, RN, IBCLC
Feeding your baby can be hard. No guilt, no judgement — just evidence-based help that fits your real life.
All families welcome — breastfeeding, chestfeeding, and co-nursing.

What can we help with?
If any of these sound familiar, you're in the right place.
If you have a fever over 101°F, spreading redness, or flu-like symptoms — contact your doctor or go to urgent care right away. These can be signs of mastitis, which may need antibiotics. Don't wait for a lactation appointment.
Services & pricing
See all services →Transparent options — pick what fits your week. Anthem Blue Cross, Cigna, and HSA accepted. Credentialing with most insurers — expected by end of 2026.
Insurance & payment
Willow currently accepts Anthem Blue Cross (virtual prenatal program), Cigna, and HSA funds. She is actively credentialing with most insurance agencies — expected completion by end of 2026. Cash pay is always welcome.
Questions about coverage? Send a message and she'll reply within 24 hours.
What clients say
Real reviews from her Google profile.
"I was in tears every time I tried to feed my daughter, and I thought that was just how it was going to be. Willow came to our home, watched us feed, and within one visit I finally understood what was actually going wrong. By the next week the pain was gone. I wish I had called her on day one."
"Our pediatrician mentioned my son wasn't gaining as expected, and I panicked. Willow sat with us for almost two hours, checked everything from his latch to my supply, and left us with a plan that actually made sense. Two weeks later he was right back on track."
"What I didn't expect was how much it would help just to have someone calm and knowledgeable in the room with me. Willow never made me feel like I was failing. She explained what was happening in my body and my baby's, and I left every visit feeling steadier."
"We met with Willow before our baby was even born, and it was the best decision we made. When feeding got hard in the first week, we already had her voice in our heads and knew what was normal and what wasn't. Having that groundwork took so much pressure off."
Articles by Willow Merchant
See all articles →Personal experience, local tips, and answers to the questions moms ask most.
As a nurse and trauma specialist, I see it every week: moms with clogs who are also exhausted and anxious. Here's why the nervous system matters.
A clogged duct is rarely just a clogged duct. Here's why I look at sleep, stress, and history — not just the latch.
A realistic pumping schedule, flange sizing guide, and tips for maintaining supply without losing your mind.
A clogged duct is a hard lump without fever. Mastitis is an infection. Here's how to tell them apart.

About Willow
Willow is a Registered Nurse and IBCLC with nearly 30 years of experience. She takes a whole-person approach — combining evidence-based feeding guidance with trauma-informed care and nervous system support.
Read her full story →Care near you
Local pages for moms searching in your area.
How booking works
Tell us what's going on — no detail too small.
Willow replies personally with next steps.
In-home in Central OR or telehealth anywhere.
Book a consult with Willow Merchant
Your message goes directly to Willow Merchant — she'll reply within 24 hours.
Your message goes to Willow Merchant's inbox — she replies within 24 hours.
Anthem Blue Cross, Cigna & HSA. Credentialing with most insurers.
© 2026 Willow Merchant, RN, IBCLC. All rights reserved. This site is for education only and is not medical advice. Always consult your healthcare provider for diagnosis and treatment.